This is a free report from Rapid Profit Formula. Matt Carter from Rapid Profit Formula gives this free report for you to make some money on the internet quickly. Hope you enjoy this.
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Rapid Profit Formula Shows You How To Find Buyers
What a lot of people don’t understand about the internet is that we have incredible resources at our finger tips, for free might I add, that can help us with our marketing immensely. I’m referring to keyword data, which indicates the intention of a person to want to buy something.
Let me further explain this point, because it’s one of the most important lessons I learned in my online marketing career. As you’ll know, not everyone that uses the internet is shopping for stuff, in fact the vast majority are people sending emails, looking for information, watching videos, and general internet surfing.
You may have heard the story of someone wanting to open a hot dog stand and wondering where the best place to do so is, and the answer is right smack bang in the middle of a hungry crowd. The reasons are obvious, the crowd is HUNGRY and they will buy the hot dogs without needing much convincing at all.
The same principle applies to the online world, you need to build your website where the hungry buyers are. The next question is how do I do this? This is where keyword data from Google comes into play. You’ll all most likely be familiar with the free Google Adwords Keyword tool I’m sure, however for those of you who are not, here’s the link: Adword Keyword Tool
What you want to start doing is looking for particular keywords in this tool that get decent search volume (at least 500 exact match searches in the USA market) that indicate that the person typing this keyword phrase into Google is someone who’s shopping for something.
How do you know?
Well to explain this, let me use an example. Let’s say I had decided one day that I needed a new TV for my house. If I don’t know much about TV’s then I will probably head over to Google and start my search off with a keyword phrase such as “Best TV’s”.
At this stage I’m not sure what TV I want, I’m just looking for some information. I might read some reviews and work out that I think an LCD TV is better than a Plasma because they last longer, and although more expensive, are worth it.
However I still don’t know what LCD is the right one for me. So I continue my searching and now type into Google, “Best LCD’s”. I read some more reviews and then I work out that Samsung have the best LCD’s (I actually don’t know if they do, it’s just an example).
So now I’m getting somewhere but I’m still not quite ready to pull out my credit card and buy a LCD yet.
I need to know what Samsung LCD’s are the best, because there are so many models. So I continue my searching in Google and now type in “Best Samsung LCD”. I find some more reviews and I finally work out the Samsung LA46C650 is the best one, I think, but I’m still not 100% sure, so I might then do some more checks on this particular LCD.
So what do I do next?
I type into Google “Samsung LA46C650 review”, or just “LA46C650” and if I find a good review that convinces me that my assumptions were right, I will then look to BUY THE PRODUCT.
This is known as the sales continuum, where people at the beginning of the sales process are looking for information, but they are not ready to buy. When people start to get very specific about the keywords they type into Google, they move towards the other end of the buying process.
You NEED to get this buyer traffic to your web pages, because the conversions to sales is much higher, and it’s much easier to convince them to buy the product you’re discussing on your site, because they are usually 95% of the way there already.
I’ll discuss how to get traffic a little later, but for now what you need to understand is that every page on your website tightly focuses on one keyword phrase, and it’s best when the phrase you choose is a product name and model number.
The only time I break this rule is when the search volume for a slightly more general keyword is so high that I know there will be a bunch of buyers mixed in there too.
There are other kinds of buyer keywords also, these don’t convert quite as well, but they are still very good. These are phrases that indicate the person has a problem that they need a solution for. If the problem is health related it is much better.
For example, “arthritis treatment” or “cure hand arthritis”. In this instance the searcher has indicated that they have arthritis, and it’s so bad that they have turned to the internet in search of an answer. Most people who do this, have probably already been to the doctor and yet still have no relief.
Rapid Profit Formula Shows You How To Choose a Niche Market
One of the most common questions that I get asked by people is, “what is the best niche market to enter?” It’s a good question, but really my approach is not so much on choosing the right niche as such, but more on letting the keywords choose the niche for me.
By this I mean, pretty much any niche where there are buyer keywords that are getting decent search volume and that are not too competitive to get to the top of Google for search engine optimization, makes a good niche.
There are some niches which can work better than others though. The ones that I would avoid are where you can easily buy the product at any local shopping mall. Examples of this might be vacuum cleaners. The products that you want to promote, should be ones that are less accessible off-line, leaving little choice but to shop online.
This reason is why e-books on Clickbank can sell well, because you simply can’t buy them from a local store.
However the reason I like to promote physical products is that they are marketed by professional companies in most cases, who have brand recognition to help convert sales and in some cases have amazing sales pages that do an incredible job of turning traffic into customers for you. Not to mention there are just so many more physical products out there to cash in with!
Rapid Profit Formula : Physical Products VS Information Products
The next common question is, “should I promote physical products or information ones?” It really is up to you, and I make commissions from both. However as I just mentioned above, info products are exclusive to the online world, which works in your favor.
What I will add is that when I started to promote physical products the flood gates opened for me and the commissions have not stopped pouring in since then.
Physical product marketing is truly amazing and there is a huge amount of potential out there still!
When it comes to buyer keywords, the products and model number type, there is a lot less of these for info products, than products like you find on Amazon. Physical products often have some form of offline advertising, which drives people to the internet to search for the models and brands. This ties back into the buyer keyword explanation I provided above.
Rapid Profit Formula Shows You what to choose?
Well again go where the buyer keywords are, and where the competition levels for SEO are achievable. I’ll discuss this in more detail soon.
There are a lot of places you can go and look for products to promote as an affiliate, some are Amazon.com, Shareasale.com, Cj.com, plus many more. All of these networks have plenty of great products and buyer keywords to market them on.
Keyword Competition
What I do is scroll through the market places mentioned above and look for products and buyer keywords that have a local search volume in the US of at least 500 exact match searches a month, preferably higher.
Ideally what I want to find is three or four keywords that could sell the same product, because I can create different pages on my site to sell the product using these keywords. Let’s take an example. If I were to head over to Amazon, and look under the toy category, I might start looking at the kids bikes section, and come across the “Diamondback Viper” as shown below:
What I would next do is head over to the Google keywords tool and check what BUYER keywords are associated with this bike.
Below you can see a screen shot of the results when I search for “diamondback viper”.
So the keyword phrase “diamondback viper” gets 720 searches a month. Next I need to analyze how competitive the front page of Google is for this term. In this report I don’t have room to go into the finer details of how I do this, but in my full course Rapid Profit Formula which is coming out in the next few days, I do teach this, you can find all the details below.
For now though, you can just do a simple Google phrase match, and look for the number of competing pages. I don’t really like this method of analyzing competition that much, because it’s really only a rough gauge, but like I said my secret sauce is revealed in my complete course.
All we do in order to assess the competing pages, is type the keyword phrase into Google in quotes as indicated below:
For this phrase there is only 96,600 competing pages, which is not many at all, and a good sign that this keyword phrase would be one to target. All you have to do next is find a few more phrases that meet the same criteria and you can start building a mini site around these keywords and making some money!
There are more tricks I use to find hidden buyer keywords, however in this report I will not be going into this, but there are ways to search for golden buyer keywords that most people don’t know about. (details in Rapid Profit Formula complete course).
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Rapid Profit Formula Shows You How To Create A Mini Site
Once you have found some BUYER keywords, what you need to do next is build a site around these keywords and start getting free SEO traffic to the pages.
I have three styles of site that I choose from when I am entering any new niche. The style that I use depends on the keywords that I have found. I don’t have room in one free report to explain the different styles, and when and why I would use them. What I will say is that whatever style I adopt it still all comes down to the content on the pages to make me the money.
The great thing about buyer keywords, is that they convert at a lot higher rates than other keywords. What you need to do is get your web pages to the top of Google when people type in these phrases and let your review do the rest.
This brings me to the next important aspect, writing reviews. When you are targeting these kind of buyer keywords, the traffic that you will be getting to your pages is usually looking for a review of the product. If they find a good review that convinces them that the product is worth buying, then they will buy.
So how does your review do the selling then? This is another massive topic in itself, and again my secret sauce on how I maximize conversions through my reviews is revealed in my complete training course Rapid Profit Formula, and all I’ll say is I have got it down to a fine art now and convert traffic at incredible rates. However I will share some tricks now.
When you write a review, don’t write a bogus one where you claim to have used the product and it was the best thing you ever did and it solved all these problems for you. I don’t like these kind of reviews, because they are dishonest and they offer little value to the reader.
Instead take your time and actually research the product, by going to Google and typing in the keyword phrase plus inurl:forum, to find forums that are discussing the product.
For example: “diamondback viper inurl:forum”
If you can’t find any real info about the product by doing this, then head over to the manufacturers site, and read what they have to say. You can also head over to Amazon and Youtube and read the customer reviews and comments under videos. Next stop is to read what other people are saying about it on their webpages.
Whenever you come across a feature that the product has, such as “Hi-Ten steel with chromoly seat tube” for the Diamondback Viper, note it down and then go off and do some research into why this feature is a good thing, and write it into your review as a BENEFIT. All this means, is to explain why the Hi-Ten steel with chromoly seat tube is a good thing to have, i.e. the reason
behind it.
One more tip on writing reviews, and that’s all I’m leaking out for now, is to make sure you use a few negative things about the product. If you include a few negatives about the product then your review will come across much more authentic than if your review only has good things to say about the product.
Just be careful to write a negative that is not too bad, I like to call them minor negatives, something that will affect very few people and not stop the majority from buying the product.
Rapid Profit Formula and Traffic
Without visitors to your web pages, it’s impossible to make money, so let’s now discuss this topic and how to ensure you get plenty of free traffic.
I prefer to drive free traffic to my websites, simply because I love anything for free, and because I have spent years and years mastering how to do it!!
It all comes down to how good you are at Search Engine Optimization (SEO). SEO is not actually that difficult, when you know what you are doing. There are two major aspects to SEO, they are known as On page SEO and Off page SEO.
On page SEO are the things you have to do to your web pages themselves to make sure they are fully optimized. On page SEO has changed a lot over the years, and although easy to do, there are a lot of tricks to it, and some secrets that I use which not that many people know about. The other aspect of SEO is Off Page SEO, and this involves getting links to your web pages from other web pages.
In this free report, if I were to go into everything I know about SEO, it would turn into a 200 page report, which I can assure you it is not going to. So what I will do is give you a detailed overview of the On Page you need to know, but I won’t go into off page in this report, however I do cover literally everything I know about off page link building in my Rapid Profit Formula course (details below).
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Rapid Profit Formula Shows The Importance Of Authority Site
Once you create mini sites like the example on Diamondback BMX above and get top Google rankings, you’ll start to see the commissions flooding in, and then you should consider turning the site into an authority site.
The way you do this is just keep adding more content to it and doing all the SEO on this new content until it ranks for the keyword it’s targeting.
The reason this is a good thing to do, is because the longer your site has been in Google the more Google trusts it. So what happens over time is that any new pages you create tend to rank faster every time. With new domains, it can take a while to convince Google your site is trustworthy, however by building on an existing site you can accelerate things.
I’ve a few larger sites like this now, and when I come across a new product I want to promote on them, the new pages will get to the top of Google in a matter of days and start making money for me. It’s a great feeling.
Once again in this report I will not be covering how to build sites and also these authority style ones, but all of this and more is covered in Rapid Profit Formula complete course coming out in a few days (details below) by Matt Carter
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Rapid Profit Formula is a full and very complete product that teaches ALL of the affiliate marketing techniques which is launching on the March 3rd 2011.
Matt Carter will also be giving away some extra special surprise bonuses with it too!
The course is called Rapid Profit Formula, and in it Matt Carter takes you through every single step to building a profitable affiliate website. When I say every step, I mean it too! I show you one of my best sites right in front of you on camera. I literally show you everything right from the very beginning of buying a domain name, through to getting top search engine rankings and making money with it.
Rapid Profit Formula includes SEO, conversion tricks, review writing, website building,, keyword research, choosing niches and a lot more.
Rapid Profit Formula is for people that truly want to know how to build profitable affiliate websites that work. Like I said at the beginning of this free report, when I started out online I got ripped off, more than once too, and it made me pretty angry and disappointed, so you can rest assured that my product is the real deal.
Over the next few days Matt Carter will be releasing a couple more content-packed videos that reveal some more cutting edge, practical tips you can start using straight away. This is all part of our prelaunch for Rapid Profit Formula!
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