Finding A Profitable Niche
Do you know how to find a profitable niche easily?You no longer need to sweat and do all the hard labor of market research, because it’s already been done for you and you don’t have to spend one shiny penny to get your hands on this extremely valuable information. All you have to do is head over to the ClickBank.com marketplace and browse the top-selling products in your category.
ClickBank ranks products in each category according to popularity. That means that the more a product is selling, the higher it will appear on the list (e.g., the first product in each category is the best-selling product).
That piece of information alone will give you an idea of what’s hot. You may even see similar products all fighting for the top rankings in the same category. That confirms that those products do indeed have buyers.
Another bit of information that Clickbank gives you is the “gravity” of a product. Basically the gravity gives you an idea of how many unique and active affiliates are selling the product. More recent sales are given more weight. Sales older than eight weeks aren’t counted at all.
Basically you can figure that the higher the gravity, the more affiliates there are selling the product. As a generalization, if you see plenty of active affiliates, you can figure this is indeed a product with a hungry market.
Before you leave Clickbank, you’ll also want to take note of some of the other data. For example, look at the “earned per sale” amount, which takes into account how much affiliates earn after refunds are calculated. If this varies drastically from the actual commissions affiliates earn, then you can figure they have a high refund rate.
If all similar products have high refund rates, see if you can figure out why. Is the market full of scammers? Are the products shoddy? Are the sales pages promising the world and not delivering? Bottom line is you want to give your best guess as to the high refund rate so that you don’t make the same mistake.
